We’re Good to Go, the industry standard that has supported businesses throughout the pandemic, has now closed.
VisitEngland, VisitScotland, Visit Wales and Tourism Northern Ireland have agreed this key partnership initiative has achieved what it set out to and collectively thank all businesses who stepped up to the challenge that enabled us and each business to demonstrate the COVID-19 protocols they have put in place to keep visitors safe.
What happens next?
Businesses currently signed up are encouraged not to display the certificate and to remove the logo where possible, but are not expected to incur costs in doing so and therefore may retain the logo on any printed marketing material currently in use on the understanding this will not be in place beyond September 2022.
VisitScotland asks however that the logo be removed from your website and social media channels on or before 30 April 2022.
If you registered to use the World Travel & Tourism Council’s ‘Safe Travels’ Stamp, as the collective awarding body for the UK – VisitEngland, VisitScotland, Visit Wales and Tourism NI – you may still utilise the stamp for your international marketing until such time that WTTC confirm they no longer run this scheme. However, no new applications will be accepted by us and anyone wishing to apply for Safe Travels after that point will need to apply directly to WTTC.