ASSC Conference Programme
The ASSC Annual Conference and Exhibition is the only major event aimed directly at the people and businesses providing holiday rental accommodation in Scotland. This year we are focusing on the importance of Collaboration and Connectivity.
Working collaboratively and connecting with other accommodation providers, local services and attractions and your local tourism group or destination management organisation is becoming more and more important in an ever changing market place: it is key to your individual success, and to the success of the National Tourism Strategy and the growth and sustainability of tourism in Scotland. We are all in the business of tourism, and it is important to work together to reach our shared goals.
The industry is changing, with different legislation and ways of operating affecting the sector. Digital connectivity is crucial to growth, with your digital marketing strategy becoming more and more important. How we connect with existing and future guests has changed and it is vital to embrace these changes. The 2016 Conference will address these key issues, and more. It will give you tools and ideas to take back to your business to help it grow. It will inspire, motivate and educate!
Download the programme: assc-conference-2016-programme-outline